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Designing for Screen-Printing: Top Mistakes to Avoid
By investing time and resources in a high-quality T-shirt design, you are ensuring you get the most of your marketing dollars. Knowing a few key principles for design can help you avoid costly mistakes when designing for screen-printing and other T-shirts.
Greek Licensing: Is It Really a Big Deal?
Trademarks are symbols or words that belong to a brand and are legally protected. Before you order these products for your sorority or fraternity, there are a few things you need to know about trademarks and Greek licensing requirements—otherwise, you could end up in legal trouble.
10 American-Made Promotional Products for the Summer
For many brands the summer months are dominated by the colors of red, white and blue, marking the season for several patriotic holidays. But did you know that many of the summer’s top promotional products are made right here in the USA? Although they can come with a slightly higher price tag, promo items that are made in the USA offer many benefits.
How to Create the Perfect Merch Table or Store Display with Visual Merchandising
A beautiful merch table or store display can entice customers and make them want to stop and learn more about you and your brand. You can create a great display anywhere, from store windows to setting up a table at a farmers’ market, craft fair, business networking event or conference. Here are our best tips for creating a beautiful store display or booth with visual merchandising.
10 Custom Apparel Decoration Styles
There’s more than one way to print a custom T-shirt! And other apparel! From embroidery to debossed leather patches, using different apparel decoration styles when ordering custom T-shirts shirts and other merchandise can help your message shine. Here are 10 styles to note.
What’s the Best T-Shirt Material for My Custom Apparel?
When designing a custom T-shirt, there are lots of choices to make. Color, design and style are all important elements, but one of the biggest decisions is choosing the right T-shirt material. Different materials offer different benefits based on your budget, priorities and audience. Because every project is different, there’s no such thing as one-size fits all when it comes to choosing the perfect material.
A Brief History of T-Shirt Printing
Printed T-shirts have been a wardrobe staple for decades, but the art of printed clothing has been around much longer. Here’s a brief timeline of the iconic graphic tee and how it became both a marketing tool and a stylish cultural symbol.
Travel Promotional Items: Must Haves for 2025 Campaigns
Travel promotional items are a great way to reach your target audience where they’re at (often catching a flight or hitting the road) and provide real, lasting value. These are great for distributing during business trips, conferences, team-building events, trade shows and more. Your customers will be traveling home anyway – why not give them products they’ll use and appreciate?
Sustainable Promotional Products for Health and Wellness
In today’s market, many customers are looking to make more sustainable choices. With the right designs and supplier, you can create items that allow your brand to shine – while being kinder to the planet. Check out these sustainable promotional products that hit all the current trends.
Custom Merchandise: The Key to Your 2025 Marketing Strategy
As you’re creating a marketing strategy to smash your 2025 goals, don’t overlook the power of custom merchandise and promotional products. Having branded merchandise allows you to connect with your audience on a deeper level and have a level of permanence that is becoming rarer in the age of social media and brief viral sensations.
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