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Comfort Colors® Brand Highlight 

Comfort Colors® Brand Highlight 

Comfort Colors® is known for its vintage-inspired hues, garment-dyed softness and lasting quality. At Full Press Apparel, we know Comfort Colors® for its vintage-inspired hues, garment-dyed softness and lasting quality. In this brand spotlight, our experts explain why it’s a top choice for custom projects. From sustainable dyeing to consistent sizing and printability, Comfort Colors® delivers dependable quality and style for any brand.

How to Choose the Best Fabrics for Branded Apparel

How to Choose the Best Fabrics for Branded Apparel

Choosing the best fabrics for branded apparel can make the difference between a forgotten company t-shirt and a closet staple. This guide breaks down the pros and cons of the most popular custom apparel fabrics and the best printing methods for each, so small business owners can create apparel that’s stylish, durable, comfortable and effective.

Greek Licensing: Is It Really a Big Deal?

Greek Licensing: Is It Really a Big Deal?

Trademarks are symbols or words that belong to a brand and are legally protected. Before you order these products for your sorority or fraternity, there are a few things you need to know about trademarks and Greek licensing requirements—otherwise, you could end up in legal trouble.

10 American-Made Promotional Products for the Summer

10 American-Made Promotional Products for the Summer

For many brands the summer months are dominated by the colors of red, white and blue, marking the season for several patriotic holidays. But did you know that many of the summer’s top promotional products are made right here in the USA? Although they can come with a slightly higher price tag, promo items that are made in the USA offer many benefits.

How to Create the Perfect Merch Table or Store Display with Visual Merchandising

How to Create the Perfect Merch Table or Store Display with Visual Merchandising

A beautiful merch table or store display can entice customers and make them want to stop and learn more about you and your brand. You can create a great display anywhere, from store windows to setting up a table at a farmers’ market, craft fair, business networking event or conference. Here are our best tips for creating a beautiful store display or booth with visual merchandising.

What’s the Best T-Shirt Material for My Custom Apparel?

What’s the Best T-Shirt Material for My Custom Apparel?

When designing a custom T-shirt, there are lots of choices to make. Color, design and style are all important elements, but one of the biggest decisions is choosing the right T-shirt material. Different materials offer different benefits based on your budget, priorities and audience. Because every project is different, there’s no such thing as one-size fits all when it comes to choosing the perfect material.

A Brief History of T-Shirt Printing

A Brief History of T-Shirt Printing

Printed T-shirts have been a wardrobe staple for decades, but the art of printed clothing has been around much longer. Here’s a brief timeline of the iconic graphic tee and how it became both a marketing tool and a stylish cultural symbol.

Travel Promotional Items: Must Haves for 2025 Campaigns

Travel Promotional Items: Must Haves for 2025 Campaigns

Travel promotional items are a great way to reach your target audience where they’re at (often catching a flight or hitting the road) and provide real, lasting value. These are great for distributing during business trips, conferences, team-building events, trade shows and more. Your customers will be traveling home anyway – why not give them products they’ll use and appreciate?